7 July 2021
"Yes, IQOS is definitely less toxic than cigarettes."
Below is the transcript of the video:
Yes, IQOS is definitely less toxic than cigarettes. We've conducted over 18 different non-clinical studies and tested the aerosol both in targeted assessments as well as untargeted assessments, and based on the totality of all of this evidence, we're able to completely confirm that IQOS is less toxic than cigarettes. The FDA received all of this data, the studies and the data, and they concluded:
The available scientific evidence shows that the IQOS system produces lower concentrations of many HPHCs compared to cigarette smoke and that the non-clinical data suggests a favorable toxicological profile of the IQOS system compared to combusted cigarettes.
Through the MRTP pathway the FDA completed its scientific review of PMI's scientific evidence package—and independent studies—and decided that issuing an exposure modification order for IQOS is appropriate to promote the public health and is expected to benefit the health of the population as a whole. In reaching its decision, FDA had to consider not only the scientific evidence, but also the context and strictures imposed by U.S. law and regulations. The provisions of the 2009 Family Smoking Prevention and Tobacco Control Act set a standard specific to the U.S. and FDA must work within the framework that the law sets out.
The FDA's decision provides an important example of a government regulating smoke-free alternatives differently from combustible cigarettes based on their risk profile. The information in the video does not, and is not intended to, constitute legal advice.
Smoke-free products are for adult smokers who would otherwise continue smoking. They are not risk-free and contain nicotine, which is addictive. The best choice any smoker can make is to quit cigarettes and nicotine altogether.