The role of smoke-free products in tobacco harm reduction
The best way to avoid the harm of smoking is to not start in the first place. For someone who already smokes, quitting smoking is the single best thing they can do to reduce their risk. And if a person won’t quit, then switching to a product that doesn’t burn tobacco is a better choice than continuing to smoke cigarettes. This is because the vast majority of harmful chemicals found in cigarette smoke and linked to smoking-related diseases are generated by combustion.